Charm of Prada

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Prada is synonymous with elegance. The family-owned, Italian label started out selling leather goods. But once granddaughter Miuccia took the helm, the brand transformed into the haute fashion house it is today. In 1985, they released their much-loved, classic Prada handbag. It was an instant favorite with its sleek lines, minimalistic aesthetic and top-notch materials. Since then, they’ve continued to deliver simple yet modern bags, like theSaffiano Tote, that up the sophistication of any look. Explore this timeless collection below.

If there’s one thing every girl knows is that a Prada bag will complete her outfit, look, and wardrobe. Leather workers, Mario and Martino Prada opened a shop in 1913; however the company was revolutionized by their granddaughter Muiccia in 1970. What began with the success of the classic nylon tote, revolved into a shoe line to a ready to wear line. Today, the Prada insignia is recognized as the go to brand for style, class and Italian sensibility.